The Chatbot Impact on Ecommerce (episode 1)

Chatbots are here and it seems they are here to stay. For several reasons 🙂 

As we’ve been following Get Elastic’s blog for quite a while and just love their articles. Here’s one extension we did on their chatbot article, which really makes you think of the endless possibilities for sales automation and growth. 

What if

  • Chatbot is not just helping the support team
  • Chatbot is actively selling each product and pitching the best benefits you can imagine (like a guided feature tour)
  • Chatbot is your number 1 employee of the month 

Addressing customer queries in real-time not only gives instant feedback, but also builds a strong connection with one’s audience who are highly likely to share a positive experience. In this information-driven century, the customer seeks knowledge on every aspect of the product and its crucial for chat agents to convey queries in simpler language.

And obviously you could build the chatbot in a way so it knows each product from inside out and can pitch to thousands of people at the same time.

In case you don’t know – Get Elastic is an Ad Age power 150 ranked blog, was named the #1 Ecommerce Blog by PostRank and was named one of the 15 entrepreneur blogs worth reading by the Wall Street journal.

Read the full article from here.


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